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Working with Referral Codes

Overview

Referral Codes are used to track user acquisition and assign each new user to the correct affiliate or referrer. Referral Codes are managed through the Referral Section in the DeGaming Backoffice and applied during the registration process.

This guide explains how each method works and how to use them in daily operations.


Kinds of Referral Codes

Refer a Friend (RAF) - when using a referral code of another player (referrer)

Scaleo* - when using a referral code of an affiliate (promoter)

Please note that adding referral codes directly in the Scaleo system is now obsolete, both kinds are to be created via the DeGaming Backoffice.


Attribution Methods

Referral Link (Automatic Attribution)

This method is used when a user signs up through an affiliate or referrer link.

How it works

  • An affiliate or referrer shares a unique tracking link

  • The user clicks the link and registers

  • The system captures the referral data

  • The user is automatically assigned to that affiliate or referrer


Referral Code (Manual Attribution)

This method is used when a user does not come through a link but still needs to be tracked.

How it works

  • A user enters a referral code during registration

  • The system matches the code to an affiliate or referrer

  • The user is assigned to that affiliate or referrer

When to use

  • Streamers mentioning codes live

  • YouTube or social content

  • Campaigns without clickable links


Creating a Referral Code

All codes are created through the Referrals section in the DeGaming Backoffice.

Each code must be unique, irrespective of whether it’s a RAF or a Scaleo kind referral code.

Steps for Scaleo

  1. Go to Referrals → Create

  2. Enter a unique Code*

  3. Set Kind to Scaleo

  4. Set Status to Active

  5. Select the Affiliate

  6. Assign the relevant Offer

  7. Set Start and End Dates if needed

  8. Add a short Description

  9. Attach a Commission Plan

  10. Click Create

Steps for RAF (Refer a Friend)

  1. Go to Referrals → Create

  2. Enter a unique Code*

  3. Set Kind to RAF (Refer A Friend)

  4. Set the Account (referrer)

  5. Set a Commission rate

  6. Click Create

*Each code must be unique, irrespective of whether it’s a RAF or a Scaleo kind referral code


Using Codes in Campaigns

Each partner should have a unique code.

Usage

  • Share the affiliate link for direct tracking

  • Share the referral code for manual entry

  • Use both to ensure full coverage

This ensures all users are attributed even if they do not use a link.


Registration Flow

During sign up:

  • If a user comes through a referral link → affiliate or referrer is assigned automatically

  • If a user enters a referral code → affiliate or referrer is assigned based on the code

The system records the attribution and sends it to the DeGaming Backoffice (and Scaleo in case of Scaleo kind referral code) for reporting.


Tracking via Scaleo

Affiliate referral codes are visible in the DeGaming Portal.

Operators can:

  • Search for and filter referral codes

  • Add Promo Code is obsolete, creating a referral code is to be done in the Backoffice


Tracking via Backoffice

All referral codes are visible in the DeGaming Backoffice.

Operators can:

  • Create referral codes

  • Edit or view existing referral codes

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